investing in stocks is well known, but there are other forms of investing as well. These can – provided you know what to look for-be quite lucrative, although of course you always take risks. in this series, someone tells about his or her way of investing money. This time, whiskey.
Ivo Bonneveld has been investing in whisky on a small scale for two years. “The liquor store in the village where I live was sent special editions. I thought it might be worth money. So I started to delve into it.”
now he has about ten bottles in the house that should not be opened. The current value per whiskey bottle is between 100 and 200 euros. “I have one of the Ardbeg brand, a special edition for the twentieth edition of the village festival. I bought it for 150 euros and is now worth about 350 euros. I also have a bottle from GlenAllachie Distillery that has risen in value quite a bit. On average, you grab between 50 and 100 euros on a bottle.”
“the art is to be and stay well informed, to get hold of Special Collections and to hold them long enough.”
Ivo Bonneveld, whisky collector more expensive bottles or barrels
Bonneveld’s goal? “I want to buy four to five bottles a year. I will also look at other investment opportunities. For example, you could also buy a barrel and leave it for a while.”According to him, this is quite a good revenue model. “Especially if you can buy more expensive bottles and put a lot of money into them. You often take 5 to 10 percent profit in the end, ” is his experience.
when and how much the value increases depends on several factors. “The value is determined by the age of the whiskey and the type of whiskey (malt or blended whiskey). Also, the vessel in which it matured is important. In addition, it plays a role whether it is a peated whiskey: whiskey with a smoky taste due to the peat used.”
do you know and love the alcoholic beverage and do you also want to invest? “The art is to be and stay well informed, to get hold of Special Collections and to hold them long enough. For example, a Game of Thrones single malt collection was recently released. If you manage to get them, it can make a lot of money,” Bonneveld thinks. Investing in vintage (so older and more luxurious) whiskies is already more difficult. “Then you talk about investments of thousands of euros. “
” for me there are no risks, because I like to drink whiskey. If they do not increase in value, I drink them myself.”
Ivo Bonneveld, whisky collector liquor stores and Catawiki
according to Bonneveld, it is advisable to keep contacts with good liquor stores warm. “You can ask them to email you if something special happens on the market. I do that myself. I also regularly look at Catawiki (an auction site, Ed.) and I go to fairs to stay informed. I spend about four to five hours a week on that.”
there are hardly any risks and pitfalls, according to the investor. “At least not for me, because I like to drink whiskey.”At the moment he leaves his bottles for a while, to be able to sell them in a few years. “If they do not increase in value, I drink them myself.”
of course, you may be paying too much for a bottle. “But it is not the case that a bottle of 90 euros is suddenly only worth a tenner next year. This market is reasonably valuable, ” he said.
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