Floki’s Game-Changing Advertising Deal in Rugby Super League
Miami, Florida, January 21st, 2025, Chainwire – In a groundbreaking move that is set to revolutionize the advertising landscape in the sports industry, Floki has secured a major LED advertising deal in the Rugby Super League, the premier competition of the British Rugby League. This ambitious campaign is poised to make waves in the world of sports marketing.
The Power of LED Advertising
Floki’s innovative LED advertising campaign will showcase 150 minutes of ads throughout the 2025 Rugby Super League season, generating an estimated 110 million impressions in the UK alone. These impressive numbers do not even account for the additional viewership from BBC-broadcasted matches and international audiences, making the campaign’s reach even more substantial.
Rugby League fans are known to share similarities with potential crypto investors, as they tend to be affluent, value-conscious, and community-centric individuals. This alignment presents a unique opportunity for Floki to connect with a highly engaged and receptive audience.
Unprecedented Reach and Impact
With Sky Sports as the primary broadcaster for the Super League, offering increased live game coverage of 170 matches for the 2025 season, the exposure for Floki’s campaign is unparalleled. Add to this the 15 live matches per year on the BBC, as well as international broadcasting agreements in key regions like Australia, Canada, Asia, and Africa, and the global reach of the campaign becomes undeniable.
Floki’s ads will be featured in approximately 50 matches throughout the season, starting with high-profile matchups like Wigan Warriors vs. Leigh Leopards and culminating in marquee games such as Wigan Warriors vs. Warrington Wolves in Las Vegas. With domestic TV audiences for Super League games reaching up to 600,000 viewers per match, the potential for brand visibility and impact is immense.
A Niche Opportunity
Unlike other sports that are saturated with crypto sponsorships, Rugby League offers a relatively untapped space for advertisers. This unique positioning allows Floki to differentiate itself, creating stronger bonds with fans and establishing meaningful brand associations. The lack of competition in the crypto advertising sphere presents Floki with a golden opportunity to make a lasting impression within the sports industry.
Floki’s campaign in the Rugby Super League is not just about advertising; it’s about building connections, fostering engagement, and solidifying its presence in both the sports and crypto sectors. By leveraging the league’s expanding global reach and dedicated fan base, Floki is on track to elevate its visibility and brand recognition to new heights.
With a focus on utility, community, philanthropy, and strategic marketing, Floki is more than just a cryptocurrency – it’s a movement. With over 490,000 holders worldwide, Floki has already made a significant mark in the crypto space. To learn more about Floki and its mission, visit floki.com.
As Floki continues to push boundaries and redefine traditional advertising norms, the world watches with anticipation to see how this game-changing campaign will unfold. Stay tuned for more updates as Floki’s LED ads light up the Rugby Super League and beyond.