nShift releases list of five strategies to reduce last-mile emissions

LONDON, Aug. 31, 2023 /PRNewswire/ — Some 88% of shoppers expect brands to help them live more sustainably.[1] For ecommerce companies and online retailers, this means turning their attention to emissions generated during last-mile deliveries.

nShift, the global leader in parcel delivery management software has released a list of five strategies to help reduce emissions in the last leg of the online shopping cycle.

Mattias Gredenhag, CTO at nShift, said: “Reducing their carbon footprint is a priority for today’s shoppers. Some 80% of consumers claim that they would change their purchasing preference based on social responsibility, inclusiveness, or environmental impact.[3] When retailers create tangible ways that make this easier for their customers, they are showing them that the company shares the priorities and values of shoppers.

“Online retailers and webshops are equally motivated by their own values to reduce emissions on last-mile deliveries wherever possible. There are practical steps that they can take to do this at each stage of the supply chain. Fundamental to ensuring their strategies are successful, is securing real data on the current emissions so that they can monitor and report on their progress.”

nShift connects its customers to a library of over 1000 carriers. This makes it easier to offer a range of lower-emissions last-mile delivery options around the world.

Through nShift’s Checkout solution, lower-emissions shipping options can also be displayed and clearly badged at checkout. nShift Checkout’s new positive impact feature enables online retailers and webshops to set up delivery options that trigger donations to good causes.

Later this year, nShift will launch Emissions Tracker, which will help ecommerce companies and warehouses calculate, record, and analyze greenhouse gas emissions for every shipment. It enables companies to comply with environmental reporting requirements and helps them pinpoint opportunities for emissions reduction.


About nShift

nShift is the global leading provider of cloud delivery management solutions enabling frictionless shipment and return of almost one billion shipments across 190 countries annually. nShift’s software is used globally by e-commerce, retail, manufacturing and 3PL shippers. The company is headquartered in London and Oslo. It has over 500 employees across offices in Sweden, Finland, Norway, Denmark, United Kingdom, Poland, the Netherlands, Belgium and Romania.

[1] https://brc.org.uk/media/678477/practical-guide-for-uk-retailers.pdf

[2] https://www.salesfire.co.uk/articles/conscious-consumers-in-ecommerce/

[3] https://brc.org.uk/media/678477/practical-guide-for-uk-retailers.pdf

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