MADRID, 14 Abr. (EUROPA PRESS) –
The value of a home and its appraisal improve when repairs and renovations have been recently carried out, reforms have been carried out to improve certain aspects, old furniture is removed and techniques such as ‘home staging’ are applied, according to an analysis by Evernest .
Based on the experience of its real estate consultants, the technological real estate ‘startup’ has identified the factors that an owner must take into account to correctly value a home before putting it up for sale, in addition to offering keys on how to raise the sale price and complete operation in a shorter period of time.
According to Evernest, height is one of the variables that has the most weight when establishing the value of a home: penthouses with terraces are the most valued and properties located on intermediate floors tend to have lower prices than those on upper floors. In addition, the location on wide streets with little traffic contributes to increasing the appraisal weight.
To carry out the valuation of a home, one of the factors to take into account is the surface of the home. Evernest points out that, when taking the price per square meter of the area as a reference, it is necessary to look at the total constructed area –which includes the common elements– and not in the useful square meters. This information is available in the deeds and in the cadastre.
The location of the property also influences the price; the state it is in; proximity to public services, transportation, shopping malls, schools, and other services; the real estate market in the area; the special characteristics and common areas of the property (swimming pools, garages, gardens); and the views towards the sea or the mountains.
Likewise, the price can be increased and the sale of the home accelerated if the state of maintenance is good, with recent repairs and renovations, according to the European ‘proptech’, which adds that newer properties tend to have a higher value than older ones. Older.
On the other hand, it states that a reform can revalue the price above the cost of the reform if it has served to improve the property’s state of conservation, functionality, aesthetics, comfort and, above all, the usable area. If the house is in an area in demand and with a high price, it is more likely that its value will increase above the cost of the reform.
According to the senior vice president of Evernest Spain, Óscar Larrea, when putting a home up for sale “it is important to carry out a complete analysis with the help of professionals to take into account all the variables that influence when valuing a flat.”
“Many times, the renewal of materials, the possibility of showing ‘renders’ of reform options or hitting a sale price that adjusts to the market situation can be determining factors to achieve a competitive offer and shorten the sale time of a house”, he explained.
In addition, the ‘startup’ has indicated that the most valued construction qualities are those that offer high durability, resistance, safety, comfort and aesthetics. Materials such as reinforced concrete, ceramics, granite or marble; good thermal and acoustic insulation; a natural lighting and ventilation system; quality exterior carpentry; or the incorporation of technology and home automation.
Other ways to improve a property’s valuation are to remove furniture from an old apartment before putting it up for sale, to make it easier for potential buyers to visualize what their own decoration and style would look like in the space, and to apply the ‘ home staging’.
This marketing technique consists of preparing a home to achieve a more attractive appearance and as clear as possible in order to capture the attention of a high range of potential buyers and, in this way, reduce the sale time, as detailed by Evernest , which also recommends accompanying sales announcements with plans and ‘renders’ -images generated by computer- on the different possibilities of reform.
Finally, the company has clarified that the time of year does not influence when selling a home in better conditions -in less time and at a higher price- and that, in general, the situation of the real estate market in the area at all times and the location of the home, since it is not the same if it is in a coastal area, in the center of a large city or in a small municipality.
