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SAN FRANCISCO, March 15, 2024 /PRNewswire/ — BIGO Ads, the leading advertising platform powered by BIGO, will showcase its innovative advertising solutions at the Game Developers Conference (GDC) 2024 in San Francisco from March 20-22. This premier event is a great opportunity for game developers to explore BIGO Ads’ extensive offerings designed to optimize advertising revenue and drive user acquisition.
The Game Developers Conference is a prestigious industry gathering that encourages collaboration and innovation within the gaming sector. From its beginnings 38 years ago as an informal gathering of 25 developers, GDC has evolved into a comprehensive conference covering multiple platforms, including consoles, mobile, and cutting-edge technologies like VR and AR.
BIGO Ads is committed to aggregating traffic from high-quality in-house and global developers. Leveraging advanced machine learning technology, powerful AI algorithms, and big data analytics, BIGO Ads offers comprehensive marketing solutions that increase app revenue and deliver impressive return on ad spend (ROAS).
BIGO Audience Network, a self-created advertising network within BIGO Ads, focuses on improving advertising revenue for developers globally through a robust ecosystem. With over 20 billion daily ad requests, 120 million daily impressions, and a user base exceeding 70 million DMP DAU, BIGO Audience Network interacts with over 35 global advertising exchanges and 5,000 direct partner apps. This network guarantees transparent collaborations, superior ad fill rates, and expert service for developers.
Over the years, BIGO Ads has forged strategic partnerships with leading mediation and DSP platforms including Digital Turbine FairBid, Appodeal, Yandex Ads and Liftoff. These collaborations have solidified BIGO Ads’ reputation among global developers, earning the trust of industry giants like Voodoo and Fugo.
At GDC 2024, BIGO Ads invites game developers to discover its suite of advertising solutions designed to elevate ad monetization and user acquisition strategies. For a chance to explore how BIGO Ads can contribute to your success, visit us at booth #S1431 or contact us by email abigoads@bigo.sg. Join us to unlock new possibilities for revenue growth and success in the dynamic world of game development.
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