-S’Young International celebrates the opening of its S’YOUNG CITY campus and welcomes more international brands to the Chinese market

SHANGHAI, April 14, 2023 /PRNewswire/ — S’Young International (“S’YOUNG”), the initiator of the CP (China Partner) cooperation model, held a grand relocation ceremony on April 14, 2023 to officially open its new campus, S’YOUNG CITY, located in Changsha, Hunan province.

S’YOUNG CITY is located on the site of an ancient monument dedicated to Guan Yu, a famous historical figure from China’s Three Kingdoms period (220-280 AD). In traditional Chinese culture, Guan Yu is considered a symbol of noble qualities such as righteousness, friendship, and trust, which also form the core concept of cooperation between S’YOUNG and its brand partners.

Additionally, Guan Yu is revered as the “God of Fortune” and has been revered by Chinese around the world for millennia. Around 1,700 years ago, Guan Yu was captivated by the picturesque pastoral scenery of this place, and he couldn’t resist getting off his horse to experience the cultural atmosphere and wonderful lifestyle. Today, S’YOUNG CITY has established itself here, embodying the corporate culture of “Happy Work, Passionate Life” by building five campuses in one, to provide Chinese consumers and global brands with an enhanced experience.

In 2018, S’YOUNG International was officially founded in Shanghai, the economic center of China, with an office of hundreds of employees on Huaihai Road, located in the center of Shanghai. China is a huge market, with 1.4 billion people and a diverse urban structure. Tier 1 cities such as Beijing and Shanghai only account for 5% of the total population, while new tier one cities such as Changsha, Chengdu, Chongqing and Wuhan are emerging rapidly. S’YOUNG CITY is located in Changsha because the new Tier 1 and Tier 2 cities represented by Changsha have an urban population of nearly 500 million, and are closer to the living environment of the vast majority of China’s urban residents. In this city, S’YOUNG will be able to integrate into the huge urban population and better serve the living habits of China’s largest urban population, as well as better serve and connect with a broader range of consumers in the beauty consumer market, in great expansion.

S’YOUNG CITY is an open and complete community space. In addition to office functions, the campus also has various public services, leisure facilities, and green ecology, aiming to create an environment where employees can focus on efficient work and a healthy and balanced lifestyle.

Integration Campus: A 24-hour leisure campus that integrates the cultural life of the city.

As a company focused on urban residents and a provider of diversified global beauty products, S’YOUNG pursues the ultimate user perspective and experience, and integrates the concept of “customer first” into the design of S’YOUNG CITY. S’YOUNG CITY intelligently integrates with the surrounding community and opens a 24-hour leisure park for community residents, providing leisure facilities for community users to experience S’YOUNG culture. At the same time, it allows S’YOUNG International to stay closely connected with its target user group rooted in urban life during daily work.

Multi-potent campus: Enjoy a young and diverse campus

S’YOUNG CITY has a seating area that can accommodate up to a thousand people to share food, and is also equipped with a soccer field, a tennis court, a basketball court, a dance studio, a SPA center , a library and other various facilities to provide a comprehensive community space in which employees can achieve a young and energetic lifestyle.

In addition, S’YOUNG CITY offers a wide range of global cultures. The campus not only features British coffee brand Costa Coffee, but also specially relocates a 1970s public phone box from London to recreate a classic British street scene. In addition, plants from Grasse in the south of France have been used to create the “Grasse Garden”, with a strong French fragrance and an artistic atmosphere.

Campus Oxygen: Create an office environment with a “natural oxygen bar” to relieve work stress

S’YOUNG CITY is equipped with a “Central Cascade Oxygen Ionic Air System” tailor-made to improve the quality of life of employees. All meeting rooms are equipped with oxygen and negative ion systems, which can rapidly increase the indoor oxygen content to the level of a forest oxygen bar and create a working environment similar to a natural oxygen bar in which employees can immerse themselves in their work. The fresh breathing environment provided by the system can also reduce work fatigue and provide a refreshing atmosphere for brainstorming and inspiration.

Art Campus: Step Back in Time, Unite Nations, Create a Unique Hotbed of Art S’YOUNG

On campus, S’YOUNG has created an exclusive “Talent Forest” for “S’YOUNG Graduates” who have been with the company for more than 8 years. Here, 183 “S’YOUNG Graduates” have personally planted a ginkgo tree symbolizing resilience and composure, commemorating the 1,464 years of youth they have together brought to S’YOUNG. In addition, S’YOUNG City has also created the “Brand Forest” for partners, grown trees with water and soil from 19 countries, created an internationally created goat sculpture with water and soil from 2,857 locations around the world, and has established S’YOUNG Art Gallery with 17 works of art created by global partners and 4,000 employees.

S’YOUNG has designed “Researching

Pure Campus: Promote low-carbon technology and provide green space

S’YOUNG actively responds to the United Nations Sustainable Development Goals, using new development concepts to create a green and sustainable human community. S’YOUNG strongly promotes the application of clean energy and introduces photovoltaic projects that will last for 25 years and can reduce carbon dioxide emissions by nearly 2,300 tons per year, with a total carbon reduction of 57,500 tons. At the same time, the campus is expected to provide the society with more than 3 million kilowatt-hours of green electricity by using renewable energy resources, and contribute to building a greener nation with low carbon and environmental protection. atmosphere.

S’YOUNG CITY has built sustainable urban communities with the concept of five campuses in one based on the value of integration, pluripotency, oxygen, arts and sustainability. S’YOUNG CITY welcomes brands from all over the world, helps global brands connect with a broad group of Chinese consumers, helping them meet their own diverse needs and experience diverse cultures through the use of diverse brands.

Acerca de S’Young International

S’Young International, the pioneer of the CP cooperation model, is an open platform powered by digital technology that enables global beauty brands to access and connect with the Chinese market by providing them with a complete solution that focuses on their omnichannel development, across all dimensions and throughout the life cycle. S’Young International has already cooperated with more than 50 beauty brands from all over the world.

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