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CHANGCHUN, China, March 28, 2024 /PRNewswire/ — In Klassikstadt Frankfurt on March 25, 2024, Hongqi started its Pioneer Rental service and simultaneously began recruiting Priority Experience Officers to participate in driving tests.
During the test drive event, Hongqi invited more than 60 partners, granting them exclusive access to first-hand experiences with the latest vehicle models. Members enjoyed the luxury and innovation synonymous with the Hongqi brand. As they navigated the roads, they were impressed by the vehicles’ performance, comfort and advanced features, reaffirming their confidence in Hongqi’s commitment to excellence.
Hongqi’s fervent embrace did not emerge overnight. Since its inception, HONGQI has been one of China’s most iconic automobile brands, representing the high level and technological prowess of the Chinese automotive industry. Since 2020, HONGQI has ventured beyond its national borders, aiming to conquer the global market. It’s been 4 years. HONGQI is taking on a new identity as it enters the international stage, showcasing the ambition and innovation of China’s automotive industry to the world. HONGQI’s success in Europe represents a significant advance on the international stage, laying the foundation for its global expansion.
HONGQI’s brand vision and identity of “Advanced, High-Tech and Stylish” coincides with European advancements in electric vehicles and an environmentally conscious consumer base, presenting an ideal landscape for HONGQI’s expansion. The growing concern of European consumers for environmental protection and sustainable development has led them to increasingly prefer environmentally friendly transport options. HONGQI’s launch of the E-HS9, an eco-friendly vehicle model, perfectly aligns with European consumer preferences and addresses the growing demand for sustainable transportation solutions. This move highlights HONGQI’s innovation and commitment to meeting changing market needs.
Looking ahead, HONGQI is committed to providing green cars that exceed consumer expectations, dedicated to promoting a greener and more sustainable future for mobility in Europe.
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