(Information sent by the signatory company)
– The percentage of foreign visitors to MEGA has accounted for 10% of the total volume of visits; Among them, the audience from the United Kingdom (30%), the United States (15%) and Germany (15%) stands out, among other countries such as Portugal, Italy or Switzerland
– Beyond the visits, MEGA has posted the sold-out sign at the different events scheduled throughout the year, with proposals that combine gastronomy, culture and beer in a close and experiential way.
– The Estrella Galicia Museum has hosted concerts by bands and artists such as La Cámara Roja or Depedro, pairing dinners with celebrated chefs from Coruña Cociña such as Adrián Felípez or Iván Domínguez, events such as the Oktoberfest or a pairing of ancient and successful beers Beercraft sessions of artisan tastings
A Coruña, January 9, 2024 – The Estrella Galicia Museum has closed positively in 2023, exceeding the forecasts and expectations set last January and recording its best figures since it opened its doors in June 2019. More than 50,000 people have visited MEGA in the last 12 months (specifically, 50,042 visitors throughout 2023). The public has given the museum – which can boast of being the only museum in Spain dedicated to beer – a score of 4.7 out of 5 on leading tourist platforms, such as Google MyBusiness and TripAdvisor.
Regarding origin, the percentage of foreign visitors has accounted for close to 10% of the total volume of visits; Among them, the audience from the United Kingdom (30%), the United States (15%) and Germany (15%) stands out, among other countries such as Portugal, Italy or Switzerland.
MEGA thus savors the success of its commitment to the quality of the experience, which not only translates into the good impression of its visits, but also in the great reception that the different events that the Estrella Galicia Museum has programmed throughout the year have had. throughout the year (a total of 20), where almost the majority of tickets have been sold out, with nearly 800 attendees, who have been able to experience first-hand their unique proposal of combining gastronomy, culture and beer in a close way. and experiential.
This 2023, the Estrella Galicia Museum has hosted concerts by bands and artists such as La Cámara Roja, Depedro, El Cigala or Carmen Boza, pairing dinners with celebrated chefs from Coruña Cociña such as Adrián Felípez or Iván Domínguez, events such as the Oktoberfest or a pairing of high-quality ancestral European beers and successful Beercraft sessions to taste and discover the best-kept secrets of reference craft breweries such as La Pirata Brewing, Laugar, La Península or Río Azul.
MEGA. MEGA, the Estrella Galicia Museum, is the first and only museum in Spain dedicated to beer culture. The space, located within the only factory in Estrella Galicia (A Coruña), was created with the aim of disseminating, in an interactive and experiential way, the culture and history of beer.
In the MEGA facilities, the public can enjoy the world of beer with all five senses, learn about the production processes of Estrella Galicia or even learn how to properly throw a beer: MEGA invites you to experiment. Free or guided tours, food pairings, drafting workshops and special events make up a program that highlights the tradition and artisanal know-how of Estrella Galicia.
Sons of Rivera Corporation
Cecilia Babarro Alén, Head of Press
C/ Copérnico, 6, 3rd Building BCA 28
15008 A Coruña
cbabarro@estrellagalicia.es
