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HANGZHOU, China, May 10, 2024 /PRNewswire/ — The flagship model of CFMOTO’s NK family has been awarded the “Red Dot Award: Product Design 2024” for its Cut The Edge design. It is the first time that a Chinese brand wins with a large displacement ICE motorcycle.
CFMOTO is proud to announce that the 800NK has won the “Red Dot Award: Product Design 2024” in the Motorcycle Design category. The “Red Dot Award” is one of the most famous design awards that, since 1955, evaluates thousands of products from all over the world. Receiving the award in its 35th anniversary year makes the Hangzhou-based company even more proud of this result. CFMOTO is the first Chinese brand to win the “Red Dot Award: Product Design” with a large displacement ICE motorcycle.
800NK is a global product that, through its iconic shapes, has captured the hearts of many enthusiasts around the world, as well as the attention of the Red Dot jury. The flagship model of the NK family has marked a milestone for CFMOTO: the introduction of a design philosophy that now sets the pace for all new motorcycles joining the range. Powerful with its 799cc inline-twin engine, the 800NK is a naked bike with a distinctive “Cut The Edge” design, high-tech features and top-notch performance.
This award is an international recognition for CFMOTO’s design team and R&D department: a testament to the dedication of our designers and technicians focused on innovation and delivering the best products to customers. CFMOTO’s design vision has been defined through 2-Wheel Design Director: Carles Solsona, based at CFMOTO’s European R&D Center in Italy.
“Winning the prestigious Red Dot award is a great result for the entire team,” said Carles Solsona. “The 800NK is one of the CFMOTO products that best embodies the core values ??of our brand: design, technology and performance. This achievement is an excellent way to celebrate the 35th anniversary of our company, in addition to recognizing our commitment and development of our own philosophy of design aimed at a global market”.
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